Memberspot Blog

Find out more about online courses and creating member areas in our Memberspot blog.

Online course tips

Why over 4,000 companies love Memberspot

OMR Festival 2023: Fireworks of inspiration in the digital marketing universe ✨

On May 9 and 10, 2023, tens of thousands of people from the digital and marketing scene came together at the OMR Festival in Hamburg. Visitors were offered a comprehensive program of large stages, masterclasses, side events, guided tours, exhibition halls and concerts in the exhibition halls and across the city. We were there and take you on a journey to the marketing festival of the year. 🚀

🚀 All changes to the new version 7.4 - page navigation, Make integration and new community member view

On Friday, 05.05.2023, we released our new version 7.4. You can now customize the side menu with the new side navigation and select which content should be displayed there. The Make integration makes it easier for you to integrate additional tools, and we have also optimized the community member view. 🎉 You can find everything about our new version 7.4 updates here.👇🏽

Online course tips

The future of learning: How artificial intelligence is changing the LMS

What does the future of learning actually look like? In today's world, where everything is changing so quickly, it is more important than ever to stay up to date. This also applies to companies that provide employee and customer training. To remain competitive, a modern learning environment is therefore a must, as employees and customers should be highly motivated to immerse themselves in the material. But how do I create an appealing learning atmosphere? Find out in our blog post!

Online course tips

Place podcast ads for your online course

Would you like to win more loyal customers and sell your online course - and do so successfully? To achieve this, you need the right advertising strategy to reach your target group effectively. Targeted advertising is not only possible via Google or social media platforms, another promising option is to advertise in podcasts! You can find out about the benefits of podcast advertising and how you can successfully market your online course in our blog post. 📈

Online course tips

A successful YouTube account to promote your online course!

Why exactly is a YouTube channel a career springboard for your online course and how can you make the most of it? With around 4 billion video views per month, YouTube is undoubtedly the most successful video portal in the world. So if you want to promote your online course, you've come to the right place. A well-run YouTube channel can help you to market your online course easily and efficiently. But how do you do it right? - We'll show you here! 🧐

Online course tips

Place ads to increase the sales of your online course

A website or social media alone are often not enough to make your target group aware of you. Ads are a very effective marketing tool to reach potential customers and increase your brand awareness. You can place ads on various platforms, so it is important to know your target group and which channels they use. Of course, you can also reach your customers with good content on social media, but simple posts on platforms such as Facebook and Instagram are no longer enough! 🤔

Online course tips

Your own podcast - to sell your online course!

Podcasts are one of the most popular forms of audio entertainment. They therefore hold great potential for companies, as podcasts can be used as a marketing strategy to reach your own target group even better. Are you at the point where you want to start your own podcast? Then you've come to the right place! This blog post is all about how you can create and promote your own podcast and why this ingenious marketing strategy will ensure successful sales of your online course. 🏆

Online course tips

The art of retaining talent - how to reduce early turnover

Who hasn't experienced this? Even the search for new employees is a time-consuming process, because first you have to find suitable candidates in a pool full of applicants. After a time-consuming search, the right employee is finally found and hired, time and money invested, but as soon as the new employee joins the company, he or she is gone and the search starts all over again. This situation is frustrating for every entrepreneur and is becoming increasingly common. Find out the reasons for early turnover and what you can do about it here. 👉🏽

Online course tips

Increase sales of your online course with newsletter marketing - here's how it works!

In order to inspire people with your idea, they first have to become aware of you - so what's the easiest way to reach as many potential customers as possible? Newsletter marketing can help you to sell your online courses and make them better known. Do you want to know what newsletter marketing actually is and how to use it successfully for your business? 🤔 Then take a look at this article now. 👉🏽

Online course tips

On the road to success thanks to a landing page? With this structure it succeeds!

Would you like to generate more visitors to your website and more sales? Then watch out! 🤓 In this article, we'll show you how to successfully reach your target group with your landing page and what you need to consider. Are you currently facing the same challenge? No problem - we'll give you a step-by-step guide. ✋🏽

Online course tips

Can you sell an online course with a Facebook group?

Are Facebook groups out? We believe: They are not! 😎 There are now more than one billion Facebook groups. They are used for sharing and networking, as a discussion platform and also as a portal for selling your products and services. While Facebook groups were initially intended for private communication, companies have also been able to take advantage of them for some time now. Would you like to know what these benefits are? Then our blog post will provide you with plenty of added value! 🤓

Online course tips

Skills shortage in Germany - How you can still find qualified employees!

Skills shortage - This issue is one of the biggest challenges for many HR managers when looking for employees. Are you perhaps affected by this too? You're probably wondering how you can draw attention to yourself, because traditional channels such as a job portal, the employment office or the regional newspaper are now only partially successful and it is becoming increasingly difficult for companies to reach the right applicants. 😮‍💨

Online course tips

Affiliate marketing helps you sell your online course

Affiliates are a great way to sell your product better on the Internet. Of course, this also applies to your online course. You still have no idea how this works? Maybe affiliate is still a foreign word to you? No problem, in the following article we explain everything you need to know about this popular marketing strategy. 👉🏽

Online course tips

TÜV seal - A signpost that inspires confidence

There are new products and companies online every day. This makes it increasingly difficult for consumers to find reputable providers. This makes it all the better to have certifications. Quality standards create a basis of trust with your customers. They get a good, secure feeling when buying your product or service. You can find out what standards and certifications mean for your company and much more here. 👉🏽

Online course tips

How to successfully strengthen your customer loyalty!

Every entrepreneur wants new customers to remain customers in the long term. After all, strong customer loyalty is the key to a successful company. Customer success ensures that your customer's needs are met by your product or service, so you retain your customers and they recommend you to others. Positive word of mouth is priceless because it gives you visibility. 👀

🚀 All changes to the new version 7.3 - Hubspot integration, Zoom recordings and PDF lessons

On Wednesday, 01.02.2023 we released our new version 7.3. You can now upload Zoom recordings directly in the course, add PDF files as lessons, share community posts everywhere, get inspired by new dashboard templates for the employee and customer portals and more, plus we've extended the Hubspot integration. 🎉 You can find everything about our new version 7.3 updates here.👇🏽

Online course tips

Integration of Hubspot in Memberspot - how to work more efficiently

Do you want to use resources wisely and work more effectively? The integration of Hubspot into Memberspot makes this possible! It is important that processes run smoothly and that there are no major detours. This means you have no stumbling blocks and can scale your company faster and make work easier for your employees. 📈

Online course tips

E-learning platforms for successful customer and employee training in the company

In today's fast-paced and digitalized world, it is more important than ever that companies are able to train their employees and customers quickly and effectively. E-learning platforms offer an ideal solution for this. 🏆 We'll show you why!👇🏽

Member spot annual review 2022

We would like to take you on a little journey through the last 12 months. We have released lots of new features, attended many events, hired new employees, learned a lot and experienced many wonderful moments with great people.

🚀 All changes to the new version 7.1 - exam repetitions, time limits and subchapters

On Thursday, December 15, 2022, we released a new version. There are now subchapters that can be expanded and collapsed, time limits and random question sequences for exams, and you can now also limit the number of exam runs. 🎉 You can find everything about our new version 7.1 updates here.👇🏽

Online course tips

Automated customer onboarding - make short work of it!

Talking through your mouth is a thing of the past, automated onboarding is today! We'll tell you how to master the challenges of customer onboarding, what you gain from automated processes and for which areas of application this solution is suitable. 👄

This is Marketing 2022 - The event for digital marketing & online marketing strategies

2 days of concentrated marketing know-how from the world's #1 experts. A large exhibitor area with software providers, agencies, consultants, advertising networks and more. We were there on November 26 and 27, find out here who we met and what we learned from the event.👇🏽

🚀 All changes to the new version 7

On Wednesday, 30.11.2022, we published a new version.

Online course tips

Digital induction - The genius of onboarding courses!

Is your business growing and more and more people are becoming part of your team? Then you'll definitely want to keep an eye on your continuous optimization process! Onboarding courses for new employees can help you optimize your company. 🔝

Online course tips

The member area - your all-in-one solution for communication & growth

Do you have your own online course and want to increase customer loyalty? You can do this with a members area! We'll tell you here what features a members' area has compared to pure online courses and why it's so important for the growth of your brand. 📈