Memberspot with a new look
We have just redesigned - some pages will follow.
Memberspot with a new look
We have just redesigned - some pages will follow.
Memberspot with a new look
We have just redesigned - some pages will follow.
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The year 2023 is drawing to a close and it was definitely an eventful one. We look back on numerous highlights and moments of success for which we are very grateful. 😊
A big thank you goes to our loyal customers, reliable service providers and dedicated colleagues. Your support and joint perseverance were the key to the many successes we were able to celebrate this year. We are looking forward to what the new year has in store for us! ✨
2023 is characterized by innovation and progress. We introduced numerous new functions, took part in exciting events, welcomed new talent to our team and gained countless valuable experiences. We have recorded these milestones and many other interesting topics on our blog. To give you an overview, we have summarized some of the most outstanding moments of the year in a review for you. 😇
However, before we go into the details, here is a brief summary of our new features:
Those were our features in fast-forward, now we look back on the year 2023 and show you our highlights month by month. You will receive detailed information on the respective publications and blog posts, including the corresponding links if you want to delve deeper into a specific topic. Let's reminisce together and review the highlights of the year. 🔮
Have fun reading! 📚
At the beginning, we focused on the importance of e-learning platforms for successful customer and employee training. 🔦
Tip: We have linked each blog post from 2023 here. You can view them directly by clicking on the link marked in blue. In addition, we have selected the appropriate help article for each new feature and linked our event vlogs to the respective events, so you won't miss a thing! 🔗
In the article E-learning platforms for successful customer and employee training in the company, we showed you how important e-learning platforms are for the effective training of employees and customers. They offer advantages such as flexibility, cost efficiency and personalization. E-learning also makes it easier to monitor and evaluate training outcomes and can be used across industries. However, a seamless transition to e-learning requires careful planning and implementation. 📝
E-learning platforms are an effective solution for customer and employee training. You can also save a lot of time by using integrations. In the interview with Sergej Kimel, we take a closer look. 📹
At the end of January, we published an interview with Sergej Kimel, the founder of ScalingHub, on YouTube. He explained to us the benefits of integration, how it can optimize processes in companies and how it helps to improve customer relationships. The interview provides valuable insights into the practical application and benefits of linking these two tools. We have also written a blog post about the interview. 📃
February 2023 started with an extensive update. We not only introduced new features, but also improved existing functions to offer you and your course participants an even better learning experience. 🪄
We extended the Hubspot integration to include a value in the "Multiple checkboxes" field type. In addition, Zoom recordings can now be uploaded directly to courses and PDFs can be added as lessons. Community posts can be shared anywhere and there are new dashboard templates for employee and customer portals. The loading speed of the member list in large courses has also been improved by 500%, and the CSV export now includes the expiration date and the Active field. You can also link TikTok in the footer to increase your reach on other channels. 🌍
Tip: If you want to test the listed functions yourself, be sure to take a look at our help articles. You'll find detailed instructions and tips for every single feature we've highlighted in our annual review. 😌
Previously, new members could be automatically added as Hubspot contacts and the value of a single-line text field could be updated. You also have the option of deciding which adjustments should be made in the "Property" list. 🧾
Now you can also set a value in the "Multiple checkboxes" field type. A contact can be customized in Hubspot using predefined selection options. A list of predefined answers opens in this type of field. If you select one, a tag will be added to the contact in Hubspot. So if a member performs a predefined action, you can be notified. 📬
You can find out how to connect your Hubspot account to Memberspot and set up these automations in our help article. 🗂️
Zoom recordings can be automatically integrated directly into Memberspot. Simply connect Zoom to Memberspot, select the desired course and chapter and start your meeting. As soon as the recording is available in the cloud, it is automatically added as a lesson in Memberspot. ☁️
This means less manual effort for you. Because once you connect Zoom, Memberspot takes care of the rest. This means you and your team can work more efficiently and focus on other important tasks. 🤓
Would you like to know how to link Zoom and Memberspot and upload your recordings automatically? Then take a look at our help article. 🗒️
Many of you have asked for a PDF file to be created as a lesson. Instead of file attachments, which are easily overlooked, the PDF is displayed directly in a viewer within the lesson. This allows you to view the file in full-screen mode and browse through it easily. In addition to the PDF, you can add descriptions, tags, images or other attachments to the lesson. So nothing gets lost! 🤿
In February, we also published some exciting and interesting topics on our blog that will help your business move forward. 💼
The article "How to successfully strengthen your customer loyalty!" provides fresh input on how important it is for companies not only to acquire new customers, but also to retain them in the long term. According to the Adobe Digital Index, it sometimes takes seven new customers to generate the turnover of one existing customer. 😱
In addition to the written article, we published an interview on YouTube that dives deeper into the world of customer relationships. Timon from IMPACTxperience revealed new valuable perspectives for entrepreneurs who are strengthening their customer relationships to achieve their business goals. 🎯
Daniel Graf, founder of the Institute for Digital Quality Assurance, shows us in an interview how a TÜV seal can boost customer confidence. He gave us insights into how TÜV certification works and why it is a real promise of quality to your customers. You can find the whole interview on our YouTube channel. ▶️
Tip: You can integrate your certification into Memberspot. To do this, go to Design in the course editor in the page navigation and then click on Logos. Under your header logo you will find the option "Additional logo". Check the box and upload your additional logo. ✔️
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Let's move on from quality seals to another effective strategy: affiliate marketing. In our blog post, we took an in-depth look at this topic. We show you how to set up an affiliate program, use the right tools and find the right partners for your brand. 🛠️
Affiliate marketing is a powerful tool that we have taken a closer look at for you. The strategy allows you to expand your network and market your online courses more effectively. In our blog post, we have explained in detail how to set up an affiliate program, which tools you can use and how to find the right partners for your brand. It's a real game changer when it comes to increasing your reach and boosting your sales figures. 🚀
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From expanding your network, let's move on to another burning issue: the shortage of skilled workers in Germany. 🔥
The skills shortage in Germany is a challenge that we examined in depth in February. In an exciting interview with Viet, the founder of Social Natives, we gained valuable insights into how you can attract qualified employees to your team despite the skills shortage. It is possible to counteract the skills shortage by investing in your employees and creating a culture that attracts and retains top talent. Doesn't that sound interesting? Then watch the whole interview on our YouTube channel! 👀
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Last but not least, we asked ourselves whether you can actually sell an online course with a Facebook group. The answer: Yes, you can! Through regular interaction and sharing exclusive content, you can develop a loyal community that not only buys your courses, but also recommends them to others. 🔁
In March 2023, we will show you three methods for selling your online course. We also look at the topic of early turnover in companies. 👨💼
In March, we shared some of our secrets for taking your online course to the next level. We started with a step-by-step guide to creating a landing page that not only looks great, but also attracts visitors. In our blog article, we show you how to turn visitors into loyal customers with clear call-to-actions and appealing design. 🛬
Next, we explored the potential of newsletter marketing. With personal stories and exclusive content, we showed you how to not only grow your email list, but also create a community that looks forward to your every message. 💌
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We then explored the world of podcasts. We showed you not only how to start your own podcast, but also how to use it as a powerful tool to market your courses. With inspiring stories from well-known brands and practical tips, you can now spread your voice to the world and make real connections with your audience. 📣
Last but not least, we took a close look at employee retention and early turnover. It's important to build a culture of appreciation that not only attracts but also retains talent. Our tips will help you reduce turnover in your company and build a team that is passionate about what they do. 👀
In April, we also looked at a variety of ways to show you how you can increase sales of your online course through effective advertising measures. 🤩
First, we delved into the world of online advertising. In our article "Placing ads to increase sales of your online course", we showed you how you can not only attract attention with targeted ads, but also increase your sales figures. 🔝
We also took a look at YouTube, one of the most dynamic platforms in digital marketing. We shared valuable tips on how to use YouTube effectively for your marketing. From creating an engaging channel to converting viewers into customers, we provided you with all the tools you need to successfully present and market your online course. 💰
At the end of the month, we took a close look at the topic of podcast advertising. Podcasts allow you to build a personal connection with your audience and promote your courses at the same time. Our guides will give you the knowledge you need to target your message to the right listeners. 👂🏽
These 3 strategies - targeted online advertising, effective use of YouTube and the use of podcasts - together formed a perfect package to significantly increase the sales of your online course. 💪🏽
May at Memberspot was a month full of exciting events, valuable content and important innovations. 🌟
In the spring, we released a new update aimed at increasing the usability and efficiency of our platform so that you and your students can get the most out of your learning process. 😎
A new function was the individual page navigation. Users can customize the side menu according to their needs. Portals can now be specifically assigned via access. We also added the Make integration. Sub-chapters can now be individually collapsed and expanded in lessons, giving members a better overview and an improved learning experience. With the new community member view, we optimized the organization and management of members in Spaces. 🤗
The page navigation allows you to customize the page menu by integrating spaces, self-created pages, portals and links. You can also choose between the classic navigation and the new side menu. This improves the accessibility and organization of content and enables personalized and more efficient navigation through the platform.
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Would you like to know how to activate the page navigation? Then take a look at the corresponding help article! 🤲🏽
The structure of the lessons has also been optimized. Users can now expand and collapse sub-chapters in the lessons individually, which provides a better overview and an improved learning experience. 📘
Make.com is an integration tool that can automate complex workflows. You can connect different applications without programming knowledge. 🪢
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This direct connection enables flexible adaptation to specific needs, reduces costs and increases productivity by automating time-consuming tasks and optimizing workflows. As a result, decisions can be made faster and on a better-informed basis. In addition, work can be completed in less time, while the accuracy and reliability of processes also increases. 🔎
You haven't connected Memberspot to Make.com yet? Then take a look at our help article. 🥸
The new community member view in Memberspot enables more efficient organization. It offers you a clear list of members, moderators and people who have joined publicly, makes administration easier and provides a clear structure for administrators. Users are visible and searchable by their display name, which makes assignment easier. 🔎
Compared to Facebook groups, Memberspot offers a customizable community without the risk of the group being blocked. Communities in Memberspot promote the exchange of knowledge, a sense of belonging and the well-being of members. They enable networking, mutual support and professional development.
Now let's move on to another topic, because this year we were at the OMR Festival 2023. 🔥
The OMR Festival 2023 in Hamburg was an incredible event. From 9 to 10 May, thousands from the digital and marketing scene gathered to experience a diverse program of keynotes, panels, masterclasses and more. We have summarized all the highlights for you 😉
With a diverse program of large stages, masterclasses, side events, guided tours, exhibition halls and concerts, the festival offered a comprehensive platform for knowledge exchange and networking. 🌐
The Conference Stage was the highlight of the festival, where 40 renowned speakers and experts from all over the world shared their knowledge. There were also other stages such as the Red Stage, presented by Vodafone, the Yellow Stage for concentrated marketing knowledge and the Blue Stage, which offered a combination of entertainment and keynotes.
For those who were unable to attend in person, the festival offered livestreams of selected talks. In addition to the presentations, there were a number of masterclasses in which OMR experts and their partners provided practical insights and detailed knowledge on various topics. 👍🏽
The OMR Festival 2023 was a vibrant event that showcased the diversity and innovation of the digital marketing world and provided participants and visitors with valuable insights and networking opportunities.
In keeping with the theme of innovation and progress in the digital world that we experienced at the OMR Festival 2023, we are now delving into the world of learning management systems (LMS). Here we focus on the exciting combination of LMS, corporate culture and artificial intelligence. 🤖
Of course, this month's added value is not to be missed. We took a closer look at the topics of learning management systems (LMS), artificial intelligence (AI) and corporate culture. 💻
The development and importance of LMS has increased considerably in recent years. LMS has become indispensable for companies. This is because it enables training courses to be created and managed professionally and learning progress to be monitored. With the integration of AI, these systems are becoming even more powerful and personalized. In addition to traditional functions, modern LMSs also offer innovative approaches such as mobile learning and gamification elements. Different and varied methods are used to motivate employees to learn and develop. 🎓
The integration of LMS into the corporate culture is crucial for promoting a strong learning culture. An effective learning plan should include different learning methods and regular feedback. E-learning also makes the company more attractive to applicants.
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The LMS tool Memberspot offers an intuitive platform that allows you to create high-quality online training courses without any programming knowledge. You can easily create and manage your online course yourself. Thanks to the user-friendly interface, you can create a clear and appealing course structure in no time at all, without any prior technical knowledge. Your employees and customers will also find their way around the interface in no time at all. 🎢
Your knowledge is stored long-term in your own knowledge library. You can also use the search function in the app and on the desktop to search specifically for the topics that you and your employees currently need. Does that sound exciting? Try it out and see for yourself! Click on this link to go directly to our free trial version! 😇
An innovative LMS can promote a strong learning culture in companies and contribute to increasing competitiveness and corporate success. 📈
An LMS ensures that you can learn flexibly and from any location, so we also collected effective strategies for distance learning.
The importance of remote working and learning increased significantly due to the 2020-2022 pandemic and has remained attractive to many. We therefore examined the topic of "Effective strategies for remote learning".
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Distance learning requires a combination of different elements:
If you combine these elements, you can create an effective learning experience despite physical separation and support joint progress in teams or learning groups. This ensures that all learning objectives are successfully achieved. ✅
At the end of the month on May 24 and 25, 2023, we attended Contra, the Conversion and Traffic Conference, at the Mitsubishi Electric Halle in Düsseldorf. The conference attracted 2,500 attendees and featured talks from over 60 top speakers on 4 stages. There were also more than 40 exhibitors, including us! We were very pleased to meet many of you in person and finally see faces to the names we only knew before. We also had the great opportunity to meet a lot of new people. 👥
Contra 2023 was a comprehensive event that covered a wide range of topics from the world of marketing. It ranged from chatbots and funnel design to SEO, email marketing and Amazon FBA. The conference served as a platform for in-depth insights and knowledge sharing. New trends and strategies were presented on the main stage, with contributions from renowned experts such as Raoul Plickat, Pascal Feyh and Neil Patel. 🎤
The masterclasses delved deeper into topics such as sales psychology, PPC, reach generation and influencer marketing, with speakers such as Matthias Niggehoff, Ricardo Biron and Jonas Eisert. The Expo Stage offered interviews and discussions with personalities such as Jem Bourouh and Daniel Bidmon. A special highlight was the special act with the brass band Billy Burrito and the presentation of the Tiger Award, a prestigious award in digital marketing. 🏆
Overall, May was a month full of learning, growth and innovation for us. We were proud to share these experiences with you and move forward together on the road to success.
Would you like to see the Contra for yourself? Then watch the vlog on our YouTube channel! 🎥
In June 2023, we published some added value and launched our first competition for the 11 most beautiful Memberspot member areas. 😍
In our blog post "Personalized learning environments for better learning outcomes", we looked at the trend of how you can successfully personalize learning content. This approach is based on adapting learning content individually to the needs and preferences of learners in order to achieve sustainable learning outcomes. The customized design of learning processes increases the efficiency and motivation of learners. 🔝
In mid-June, the time had come: we presented the 11 most beautiful Memberspot member areas. They were drawn in mid-May. We showed you great inspirations of how creatively our customers use Memberspot to create impressive learning environments. 🌎
🏅These were our winners:
1st place - Backstage: Jörg Kintzel leads the way with his members' area, which stands out with its red accents and clear structure. Here you can learn everything about sales and distribution, as well as how to promote company growth - all "backstage". 🤫
2nd place - Life Evolution: Katja Graumann's colorful space that radiates freedom and movement. Katja teaches you how to overcome sales stagnation by combining effective strategies with profound identity work. 🌈
3rd place - Heroes of the new generation: Tom and Marienne help expectant parents to master the bureaucratic paperwork surrounding pregnancy. Everything here shines in calming green. 🟢
4th place - Katharina stirs: Natural cosmetics made easy. Katharina shows how to conjure up skincare from kitchen ingredients. Beige tones create a natural ambience. 🧴
Place5 - Julian Heck: TrueBrand mentoring for a strong personal brand. The aim of his course is to make you number 1 in the minds of your target group. Julian achieves this with a clear structure and pleasant colors. 🥇
6th place - Liberator: Markus Streinz opens the doors to consciousness and inner engineering. In the course, participants learn to gain clarity about the interaction between body, mind, emotions and energies. This leads to a deeper understanding of being human. 🧠
7th place - Panapharma: The Austrian company prepares participants for the state pharmaceutical sales representative exam. The course is clearly structured and the choice of colors makes it very inviting. 🧪
8th place - Finance Made Simple: Flo explains everything you need to know about finance in 6 weeks. With TikTok and YouTube in the bag, financial education is understandable and well-founded here. The clear design fits the content perfectly. 💸
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9th place - NLC Academy: Fabian Helfenstein turns no's into yes's at the Neuro Linguistic Content Academy. Social media meets the subconscious here and it has much more power than we think. The online course is in uniform colors, even the thumbnails match well. 🙆🏽♀️
10th place - Alexandra Ackermann: She offers a unique combination of nature experience and modern technology in her digital dog training course, which is characterized by its natural colors and clear design. Alexandra offers individual support for dogs and their owners. 🐶
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11th place - Vegan cooking: In his 12-week program "Vegan in Everyday Life", René Schori shows how to cook vegan meals simply and deliciously, with plenty of background knowledge on nutrients. He uses the time-controlled activation feature on Memberspot, which is ideal for his weekly program. 🌱
All winners have won tickets to the Contra conference. They are an impressive demonstration of how diverse and innovative the world of online learning can be. From practical life hacks to in-depth educational offerings, these member areas offer something for everyone and prove that learning online can be both effective and engaging! 💪🏽
At the end of June, we showed you how crucial knowledge management is to a company's success. The key to success lies in the effective management and use of knowledge, both in explicit and implicit form. 🗃️
Knowledge management comprises several key elements: capturing, identifying, storing, distributing, using, developing and evaluating knowledge. These elements help to make knowledge visible and usable within the company. 🧮
Interaction and social collaboration play an important role in knowledge management, as knowledge is primarily a human resource. Digital collaboration tools support the exchange of knowledge and collaboration. 🔃
This month was filled with a lot of added value and a new update. We took a closer look at the topic of UGC (User Generated Content) and published 3 parts. 🧐
We explored the world of user-generated content (UGC) intensively at the beginning of July. UGC can help build genuine and authentic relationships with followers and customers. 🤞🏽
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Part 2 of our series is about UGC creators who, through their authentic content, can form strong communities that can serve as a valuable resource for your brand. Leads become customers faster because they trust that they have someone in front of them who shares their honest opinion. 📸
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In part 3 of our UGC series, we focused on the future of e-learning and how UGC can enrich employee training. In our blog post, we also present concrete strategies for integrating UGC into learning programs. 🖥️
In July 2023, we published an update that significantly simplifies access management. 🗝️
All accesses can now be managed clearly on one page, including the option to edit content directly. ✏️
The assignment or removal of accesses for members has been simplified so that several members can now be added or deleted at the same time. 👥
New permission settings for editing portals and pages have been added, allowing admins and owners to edit portals by default. 🖌️
This update offers considerable time savings and an improved overview for users. You can find detailed step-by-step instructions including video tutorials on the revised accesses in our help article. 📌
We also looked at the use of freebies and lead magnets. This is a free offer provided in exchange for contact information such as name and email address. This exchange is crucial as data has a high value nowadays. 💶
Freebies and lead magnets are indispensable tools for successfully selling your online course. They help to build a loyal target group and establish long-term customer relationships. Memberspot offers the ideal platform for effectively marketing both free and paid courses. 🔨
Since the contest about the 11 most beautiful member areas aroused so much interest among you, the format went into the next round in a slightly modified form. This time, however, we didn't want to hold a contest, but rather offer our customers the opportunity to present their member areas and get feedback. So we looked for cool member areas again and you had the pleasure of being inspired by them.
Looking back, here is a brief summary of all the participants:
ITSicherheit24 - Digital Security in SMEs: The member area stands out due to its versatility and definitely deals with an important topic. Because they offer SMEs an effective, practice-oriented 6-step success plan for IT security, comprehensive organizational, technical and legal measures. 🔒
Happy and booked - Jasmin Di Pardo: A mentoring program for web designers, copywriters and online marketers based on the R.O.C.K.I.T.® principle to achieve a better work-life balance and higher profits. Being a web designer, she brings her flair for color, typography and design to her online course. 🎨
Investment.starter mentoring - Stefan Antonitsch: A beginner's course - in dark, harmonious colors - for wealth accumulation and investing, which teaches simple methods for profiting from compound interest and achieving financial freedom. 🗽
Mathematics tutoring - Rainer Saurugg: Offers comprehensive, comprehensible learning videos for Austrian high school students to better understand and master mathematics. The appealing design and organized overview make every student want to learn. 📚
Best Ager Campus - Matthias: A program that helps best agers to generate additional income through online marketing. The online course is designed to be user-friendly, so even users without a technical understanding get a good overview. 😎
Pain relief - Claus Altmann: A comprehensive and structured coaching program for pain management that offers a combination of biokinematics, mindfulness-based exercises and energy healing. 🔋
Ekaterina from StartUp MOM: She offers a self-study course for mothers who want to start a business. The uniform, pink design creates a pleasant atmosphere. The course is an alternative to the live MOM Accelerator and focuses on women who take on childcare and work part-time. 👩👧👦
Gertrud from INKademy: Gertrud is an expert in calligraphy and handwriting. She offers self-study courses that increase the motivation to become creative. Her active community meets regularly for calligraphy sessions and Q&A sessions. 🖌️
Helene Kiefer of Webnomadin: Helene offers several courses, including "Blog Buster" for writing inspiring blog articles and courses on structuring online courses. The course's golden accents give it a serious glow. ☀️
Jonas Schulze from Einfach stärker - Personal Training: Jonas is a qualified sports scientist, personal trainer and nutrition coach. He offers a comprehensive coaching program that is clearly designed. It includes personal training sessions, a premium member area, a training app and WhatsApp support. 🏃
Matthias Parey from HOP Mentoring and Consulting: Matthias offers mentoring and consulting in the field of occupational health and safety, with a focus on Human & Organizational Performance (HOP). His "HOP Basics" course provides an introduction to this concept. In addition, his member area has a standardized structure. 👷♀️
These winners present a variety of topics and approaches, from IT security and personal development to financial education and educational support. Memberspot proves to be a versatile and adaptable e-learning platform that is suitable for a wide range of use cases.
In August, we enriched our team with a new talent: Johannes joined us to bring in a breath of fresh air and new ideas. He will support us in the development of Memberspot in the future. 💪🏽
The first update followed shortly afterwards in August.
We released exciting new features that significantly improve both the learning experience for users and the management functions for administrators.
One highlight is the option of integrating JavaScript into the member areas. This feature opens up a world of interactive possibilities. For example, you can now include interactive quizzes, polls, calendar widgets and even gamification elements such as leaderboards and scoring systems. These customizations allow for a tailored and dynamic learning experience. 👌🏽
In addition, the new bookmark function offers your users the opportunity to mark important lessons and thus create a personal content library. This promotes targeted and efficient learning. 🔖
Administrators can navigate more easily between admin and member views, as each admin now has their own profile. This facilitates platform management and provides a better insight into the user perspective - definitely a key element for effective customer support.
The overall learning experience has been improved and your course participants have an even more individualized and interactive learning environment.
The first part of your Memberspot member areas was published in July. Part 2 followed in August, and we again received so many entries that we had to split our blog post into two parts.
We have listed all participants again:
Create & Shine by Bianca: This program supports purpose-driven entrepreneurs with their positioning and content creation. The course is designed in a pleasant shade of green and offers individual support, workshops and an extensive course area.
PALMTHERAPY-Academy by Christian Jäger: This academy offers courses for health professionals and coaches based on the hand-brain connection. Christian uses colors to create a high-quality impression. The uniform icons contribute to the appealing design. 🌟
Personal development with APW System: The online course aims to help participants recognize and develop their potential. The corporate colors are used discreetly in the member area. 🖥️
Clear Words copywriting training from Jana and Sarah: This holistic training offers comprehensive knowledge in the field of copywriting. In their course, they play with different fonts and pastel colors and add small highlights, such as the red dot for live calls in the course overview. 📞
CEO SUITE by Jennifer Christin Althoff: A program for female entrepreneurs that imparts knowledge in the areas of marketing, positioning and branding. Jennifer uses different, sometimes bold colors. The thumbnails are varied, yet uniform and appealing. 🤲🏽
HEYHO by Jonathan Gauger: Business Starter Mentoring supports people in setting up their own online business. They rely on an appealing design with pictures of people on thumbnails, which makes the content more interesting and approachable. 🤔
Miss Broccoli by Moana Werschler: A unique concept to promote healthy eating habits in children and help mothers lose weight. Moana's design with detailed explanations, recipes and delicious pictures of the end results makes you want more. 🍽️
Schulfrei Campus by Isabell Probst: A specialized offer for teachers who are looking for a professional reorientation. The Schulfrei Campus offers an appealing design and a structured overview. 🧑🏫
Shaker Media by Raphael Shaker: Through courses on harmonious decision making and conflict resolution, his program aims to strengthen family relationships in business environments while promoting business growth. Raphael offers a clearly structured course with a recognizable common thread and a comprehensive portal to key information. 👐🏽
The diversity of topics and interests within the Memberspot community is impressively reflected by each individual participant. This is because they range from nutrition coaching to professional reorientation for educators and consulting services for family businesses. These contributions are not only a source of inspiration, but also proof of the growing interest and importance of online learning platforms in various areas of life. 🪜
In our "War of Talents" series of articles, we took a closer look at the modern challenges and strategies of employee recruitment, retention and training. 🖇️
In our "War of Talents" series of articles, we showed you effective strategies for attracting and integrating talent in the first part of the War of Talents series. The employer brand and a positive corporate culture play a major role in being successful in a highly competitive job market. 💣
We also focused on attracting highly qualified employees, known as A-Players. Part 2 of the War of Talents series offers practical tips for identifying such talent and attracting it to your own company. 💎
The last part of the series focuses on the importance of employee motivation. We highlighted various factors that need to be taken into account not only to attract employees, but also to retain them in the long term. ⛓️
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All in all, these articles offer valuable insights and practical approaches for companies that want to hold their own in today's dynamic working world.
In September, Fitim joined the team as a new employee. He also supports our development and brings fresh impetus to Memberspot.
Zukunft Personal Europe 2023 in Cologne was an exciting event in the HR industry. We exhibited at the Cologne trade fair from September 12 to 14. With the motto "The Big New", ZP was bigger and more diverse than ever, with almost 23,000 visitors, 600 exhibitors and 750 speakers.
The trade fair provided a platform for the exchange of knowledge and innovations, particularly in the field of artificial intelligence (AI), which was highlighted as a key trend. 💡
Our CRO, Christoph Weingärtner, also gave a presentation on "Magnetic e-learning and onboarding". Not only the presentation was met with great interest, but also our exclusive HR Report. You weren't at the ZP but would still like to read the exciting information? 📗
Then you can now download the HR Report as a PDF for free. 🤩
ZP Europe 23 was a milestone for us, confirming that we are on the right track and that our commitment to excellent learning environments is shared and appreciated by a growing community. 🩵
If you would like to see more about the ZP and our impressions, then click on this link and you will be taken directly to the vlog on our YouTube channel. 🎥
But that wasn't all: Sjors Matser and Felix Schulz from Recrutis hosted the Employer Offensive 2023 on September 27, 2023. The event provided a platform for an exchange on recruiting trends and developments. The event took place in the Löwensaal, an impressive location that provided the ideal setting for this event. 🦁
The event focused on four main topics:
Employee recruitment, hiring process, onboarding and retention, covered by four top speakers. Sjors from Recrutis spoke about employee recruitment and emphasized the importance of an applicant-centric approach. Dr. Dominik Herzog from SYLVENSTEIN Rechtsanwälte gave deep insights into the recruitment process from a legal perspective. Fritz, the co-founder of Memberspot, showed us how digital onboarding platforms can contribute to employee retention and satisfaction. Kolja Schneider from Kees Finanzberater GmbH spoke about the role of company health insurance and pension schemes in employee retention. 🗣️
At the Arbeitgeberoffensive 2023 in Dresden, we were able to gain insights into innovative recruiting strategies, make valuable contacts and be inspired by the experiences and solutions of leading experts. 🔥
Autumn started with our October update. 🍁
Our exciting new features were the integration of Zoho CRM, the trigger in the community and the Pixabay gallery integration. 😊
This integration is comparable to Hubspot and enables the automatic transfer of leads and contacts to Zoho CRM. This simplifies the management of customer relationships and automates workflows, resulting in more efficient lead generation and conversion. 📇
Now notifications about new community posts can be sent automatically in apps like Slack. You'll get instant attention and increase employee and customer engagement by ensuring they don't miss important updates. 🔔
You now have direct access to a great collection of free images from Pixabay, directly in Memberspot. The large selection of royalty-free images makes content creation easier, saves time and improves the quality of visual elements in courses and other materials. 🏞️
This year we travelled to Spain three times to attend the leading Marketing MasterMind events in Europe, organized by Patrick Wind from AdsAccelerator. It provides a platform for marketers and e-commerce experts to share the latest trends in ads, personal branding and mindset.
We were not only participants but also sponsors of this year's Patrick Wind MasterMind events in Tenerife, Barcelona and Ibiza.
This month we welcomed Hanna to our team, who joined us as a new sales employee. We look forward to achieving new successes together with Hanna and further strengthening our customer relationships. 😇
At the beginning of November, we also had the opportunity to take part in the #1 event "This is Marketing" in Frankfurt. There were also new features in our app! 👐🏽
With over 2,500 participants, more than 60 inspiring speakers on four stages and over 40 exhibitors, the event was a real highlight. Once again, we met many of you in person and got to know lots of new, exciting people. 😇
The event featured a variety of workshops, talks and panel discussions covering a wide range of topics - from the latest trends in digital marketing to strategies for sustainable growth and innovation. We were able to exchange ideas with experts, gain valuable insights and be inspired by creative and forward-looking ideas. 🦋
Want to find out more? We have published a vlog on YouTube.
Babor Massomi from Spicy Production accompanied us at Contra 2023, Zukunft Personal 2023 and This is Marketing. This resulted in great recordings of our impressions at all the trade fairs. Spicy have packed these into super vlogs, aftermovies and reels. 🎁
https://youtu.be/HRbQ3P-2Aoc
Lukas Jahn also accompanied us to a number of events and shot videos. He was at the employer offensive and at This is Marketing and captured some great moments. 🎣
Once again, a big thank you goes out to Spicy Produktion and Lukas Jahn. 👋🏽
November also saw a number of updates aimed at making the e-learning environment even more user-friendly and efficient. With enhanced API capabilities and improved Zoho CRM integration, you can optimize your customer relationship processes. Memberspot now offers more flexibility and ease of use through customizable courses and content, enhanced admin features, as well as a profile deletion function. In addition, the introduction of mini-courses and the ability to use custom colors in the editor enable new creative design options. 🎨
The enhancements enable more precise customization of the e-learning environment. The new API endpoint can set and read member-specific properties.
This feature is particularly useful for agencies and companies that want to create automated customer or employee portals with relevant links. By using forms such as Type Form or Hubspot, this information can be efficiently distributed to customers or employees. 👩💼
This extension offers significant advantages for users of the API add-on or the Premium tariff. Integration is already possible via Make. These updates offer more control and customization options, facilitate automation processes and increase flexibility in the design of courses and content. They also enable significant time savings and scaling opportunities by automating manual processes such as creating and linking Google Drive folders. 🗂️
The variables of e-mail notifications can now be managed directly in the course and chapter settings. This change improves clarity and user-friendliness. This enables centralized control and more efficient course maintenance. Simplifying navigation and settings changes will improve the overall user experience. 🕹️
To make the learning experience even more individual, you can personalize content by using variables throughout the editor. For example, you can integrate the first name or specific links to documents directly into the course content or email templates.
The variables - both standard and member-specific - can be easily selected via a drop-down menu in the editor and inserted into the text. The simple setup in the editor and the option to integrate individual information such as names or specific links make courses and communication more efficient and appealing.
For faster access to important functions, we have created a new start page in the course editor. Another important innovation is the introduction of the"Organizations" function. It allows members to be bundled into groups, which is particularly useful for agencies and companies.
For example, agencies can create a separate organization for each company and define member-specific properties for the entire organization instead of for each individual member.
Companies can use this function to organize employees by department or location, simplifying administration and creating individual home pages for different groups. 💻
You can now update fields in Zoho contacts and leads directly in Memberspot. This new feature offers an optimized CRM experience and a more seamless integration, similar to Hubspot. This makes synchronizing user data easier and more efficient, which significantly improves data management. To benefit from these enhanced features, it is necessary to create a new Zoho app in Memberspot. 📲
Perfect for compact content, we have mini-courses without a chapter structure, which introduce a more flexible course design. Courses can be easily managed without a complex chapter structure. 📑
Customize your course content to match your corporate design. This customization improves the user experience with appealing and aesthetic content and keeps your courses in line with your corporate branding. The defined colors are retained even in dark mode 🌙
In December, we welcomed Lara as a new member of our Customer Success Team. With her commitment, Lara will play a key role in providing our customers with an even better customer experience. 🤗
At the end of the year, we stepped on the gas again and released a long-awaited update for our community function. 🎁
December was a month full of exciting developments and upgrades at Memberspot. There are some exciting features and improvements for you that will make your e-learning experience even more interactive and dynamic. There's also a preview of the exciting features that await you in 2024! 🌟
We have completely redesigned our community to simplify interaction and communication for you and your members. Now you can post directly in any public Space with just a few clicks, apply Space filters and interact even better with the community. 🤝🏽
👉🏽 Read more in our detailed December updates.
With improved post reactions, communication in the community is now even more lively and personal, because you can now see exactly who is interacting with which post and how. 👍🏽
In 2024, we will introduce new AI features that will revolutionize your course creation. Look forward to features such as automatic transcription of videos, a thumbnail editor and many more that will make your courses even more engaging and the creation process much easier and faster. 👌🏽
👉🏽 You want to try it out now? Then write to us in the chat and test our Memberspot AI functions directly in the beta! 🎉
The new year will bring even more exciting features, such as the Elopage integration and the Community Chat. Stay tuned and stay tuned!
👉🏽 If you want to know more about our features in the new year, check out our December updates!
If you want to take another look at all the features and updates from 2023 to get the most out of your member area, don't miss our feature review video. 🔍
Marco guides you through all the functions in the software, explains how to set them up and what exactly they do for you. 🙌🏽
We look forward to seeing how you use the new features and how they will enrich your e-learning experience. Feel free to share your feedback with us - it's worth its weight in gold! 💬
The year will soon be over and Christmas is almost upon us and, like every year, there was a Christmas party in December. 🎉
The Memberspot team met in Stuttgart on December 13 to look back on the past year together. It was great to catch up in person again and celebrate our joint successes in a festive atmosphere.
Our Christmas party started with some refreshments, followed by a relaxed get-to-know-you session with chats and fun photos. As we all work remotely and have hired some new employees, this was also a first face-to-face meeting for many. 📸
Later, we enjoyed our Christmas dinner together and rounded off the evening with a bar tour of Stuttgart. 🥂
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At the end of this eventful year, we would like to thank all our readers, customers and partners for their great support and the trust they have placed in us. 🙏🏽
Every moment, every challenge and every success in 2023 has made us better and provided us with plenty of inspiration and new ideas. We are looking forward to the coming year and are excited about all the new challenges that 2024 will bring. 🍀
We wish you and your loved ones a Merry Christmas and a Happy New Year. May 2024 be a year full of health, happiness and further success for us all. Merry Christmas and see you soon in the New Year! 🎆
Your Memberspot Team 👋🏽