Records, revolution and relevance: The highlights of ZP Europe 23

From September 12 to 14, it was that time again: Zunkunft Personal Europe, Europe's leading HR trade fair, opened its doors in Cologne. 🎉
And we were right in the middle of it! 🙌🏽

We have another comprehensive review for you, filled with impressions, aha moments and the key findings from this impressive event. 📝

At the epicenter of HR innovation 💡

From September 12 to 14, the Kölnmesse was transformed into a vibrant center of exchange, topic discussions and groundbreaking innovations and we were there with our team as an exhibitor. 🌆

Under the apt motto "The Big New", ZP Europe 23 was bigger and more diverse than ever. 📈
Everyone who is anyone in the HR industry was represented and shared expert knowledge and learnings. 🌐
The exchange of current topics, valuable business insights and the presentation of numerous new products formed the basis for concrete future prospects and promising cooperation opportunities. 🤓

It was an event of superlatives: a record attendance of almost 23,000 guests, 600 exhibitors and 750 speakers on 20 stages made this event one of the largest of its kind. 🎊
It was an impressive testimony to the importance and vitality of the HR industry. 🏢

Record number of visitors at ZP Europe 2023

AI - the megatrend in the spotlight 🤖

One topic in particular was in the spotlight: artificial intelligence (AI). 🤔
The influence and importance of AI was palpable everywhere, from podiums to personal conversations. 💭
Many HR experts identified ChatGPT, last year's innovation breakthrough, as a real game changer for the industry. 🎮

Dr. Tobias Zimmermann, from The Stepstone Group, took a deep dive into the world of AI with his keynote speech "Mastering the Revolution". 🌏
He emphasized how important it will be to connect people and technology intelligently. 🔗
An interesting surprise was that many are already using AI and are eagerly awaiting the new capabilities and productivity gains it will bring. ⏳

Special attention was also paid to the "iPhone moment" of AI, as Prof. Dr. Miriam Meckel called it. 📱
The applicability of technologies such as ChatGPT is revolutionizing ideas about the world of work and its future. 🌌

Skills First - the skills of tomorrow 📚

In a world where technology is advancing rapidly, our skills must also keep pace. 👣
Kristin Keveloh from LinkedIn emphasized the courage to put traditional CVs and educational qualifications in the background. 🗂
Instead, responsiveness, learning ability and resilience must come to the fore. 🎖

It was also unmistakable that mental health and resilience were at the center of many discussions. 💬
In a world that is constantly changing, these qualities are essential to not only survive, but to thrive. 🌱

Learning Technologies Stage at the ZP 23

Focus on people ❤️

Technology may change, but people remain at the heart of every organization. Many sessions were dedicated to employee wellbeing, work-life balance and creating work environments that are both productive and healthy. 🧘
It was emphasized that technological advances should be used to enhance the human experience in the workplace, not to replace it 🌱.

The integrated approach in HR 🌐

The complexity of people issues is increasing. 🌀
This is why areas such as employer branding, sustainability and recruiting need to be considered in an integrated manner. 🧩
Experts such as Prof. Dr. Anabel Ternès von Hattburg emphasized the importance of responsible leadership in this context. 👩‍💼

It also became clear that the "Future of Work" is no longer just a distant idea. 💡
The presentations and discussions showed that technology, ecology and social factors have already initiated a profound change in the world of work. 🔄

We have written an exclusive HR report to help HR managers and companies build a strong and long-term relationship between the company and its employees and thus grow faster and with fewer resources. ✍🏽

Our brand new Memberspot HR Report has just been published, so visitors to ZP were the first to enjoy 70 pages of concentrated knowledge and inspiration. And what can we say, the reports went like hot cakes. 🥯

You weren't at ZP but would still like to take a look at our new HR Report? 👃🏽
Then get your free copy of the HR Report as a PDF here. 🤩

👉🏽 Download free HR report

Why do you absolutely need this HR report? 🧐

Quite simply:

Take your personnel development to the next level
Create an effective onboarding program that makes you even more attractive as an employer
Free checklists for successful onboarding and feedback meetings
70 pages of brand-new and relevant insights

Award for innovation: The HR Innovation Award 🏆

Since 2016, Zunkunft Personal Europe has been honoring companies that are breaking new ground in HR. 🚀
Here you can see the winners of the various categories. 🥇
It's fascinating to see how technology is being used to address and support such a fundamental human need. ❤️

The winners of the HR Innovation Awards in the various categories

The networking area: where ideas meet 🤝🏽

Another highlight was the newly introduced networking area 📍
Here, visitors, exhibitors and speakers met in a relaxed environment to discover synergies and forge future partnerships in informal conversations. 🔍
It was the perfect place to exchange ideas and broaden personal horizons over a glass of wine or a coffee. 🌅

The Networking Area consisted of the New Media Lounge, ZP & Friends Lounge, Business Bar and the Kamin Lounge.

You could also relax at the ZP. 🧘🏽
Have your legs become heavy and tired from all the standing and walking and your back sluggish from carrying all the goodies? Then visitors to the ZP could treat themselves to a little break in comfortable massage chairs. 🙌🏽

Our experience as an exhibitor 🎪

As an exhibitor, we had the opportunity to present our product and our vision with Memberspot. 🖼️
We had numerous conversations, received valuable feedback and made contacts that could lead to future partnerships.
Our CRO, Chris Weingartner, also gave a very interesting presentation on "Magnetic e-learning and onboarding: strategies to captivate your audience" at the Learning Technologies Stage. Here you can get a little insight and a reason why good onboarding is essential. 💎

Roll the movie! 🎬

We will have more insights for you in the next few days, as we were once again accompanied by Spicy Productions with the camera. 🙏🏽
You can find all updates on our Instagram, TikTok, LinkedIn and YouTube channels. Follow us for valuable expert knowledge, event reports, new features, use cases and much more. - Because we'll turn you into a real e-learning guru! 👑

Babor from Spicy Productions and Fritz vlogging at the ZP 23

Invest in the growth of your employees and customers 🌱

That's exactly what our customers do every day, so we thought why not make it visible somehow... 🤔
So we decided to give away violets to make their desks a little greener and their (own) growth a little more visible.
In addition to our violets, we also had lots of other goodies, all of which were very well received. 😊

Our Memberspot plant cubes were very well received

The future of ZP Europe: an outlook 🔭

With the impressive success of this year's trade fair, the question naturally arises: What does the future hold for ZP Europe? 🤷
The organizers are already in the process of further optimizing the trade fair landscape and developing new innovative formats. 🛠
It will be exciting to see how the trade fair develops in the coming years and what groundbreaking ideas and technologies it will present for the HR community. 🎡

Exchange and networking at Zukunft Personal

Conclusion ✨

Zunkunft Personal Europe 23 was a captivating experience and an impressive testament to how dynamic and relevant the HR industry is today. 💼
Whether it's about the AI revolution, the skills of the future or the constant importance of networking - the trade fair offered something for everyone. 🚀

It was an experience, a gathering of like-minded people all pursuing the same goal: to change the world of work for the better. There were workshops, discussion panels, networking events and so much more. 🌐

We also met some of our long-standing customers on site, discussed new features and exchanged ideas with an incredible number of interesting people, for which we are always grateful, as this is what makes these events so valuable. 🙏🏽

Valuable exchange with customers and visitors at the stand

One thing remains clear to us: in a constantly changing world of work, HR experts need to keep their finger on the pulse. ⏰
And events like Zunkunft Personal offer exactly the right platform for this. 🎤

It was a great opportunity to learn, network and be inspired. 🌟
We are proud to be part of this movement and look forward to integrating what we have learned into our work at Memberspot. 💪🏽

During the trade fair, we came up with the idea of asking everyone with whom we had a longer exchange to sign an autograph on our counter, or more precisely on Memberspot stickers. That was the result:

Unfortunately, we came up with the idea a little late, but it was still great to see who had immortalized themselves there

We are already looking forward to ZP Europe 24 and can hardly wait to be there again, because we decided on the spot to participate again next year as an exhibitor and immediately booked our stand! 📆

2024 will be even bigger, better and more intense, we can already reveal that 😉.