Build and manage your knowledge database with e-learning

Are you also wondering how you can ensure and even accelerate the progress of your company? 🎢

The success of your company doesn't just depend on figures, strategies or the right marketing campaign, because another crucial factor is deeply rooted in your company - it's the knowledge that you and your employees use and develop every day. 🌳

How do I capture knowledge effectively and sustainably? 💪🏽

The answer lies in an approach that can have a huge impact on a company's success - knowledge management. You've probably already heard of it, but let's clarify what exactly it is 🙂

What is knowledge management?

Knowledge is power. 🔥

It is therefore all the more important to capture and manage it sustainably. Knowledge management is an approach that structures and optimizes the flow of knowledge and information in order to promote learning, innovation and growth. 🌱

It is not important whether it is explicit or tacit knowledge. It is important to understand that there is not just one type of knowledge, but different types, each with its own role and value in the knowledge management process. 🎭

Difference between explicit and implicit knowledge

In knowledge management, there are usually two main types of knowledge: explicit and tacit knowledge. 🧐

1. ‍Explicitknowledge: Clearly formulated, documentable and transferable. It is systematic and can be recorded in the form of manuals, databases or best practices. You can "google" the knowledge or look it up in a textbook. 📚‍
2. Implicit knowledge: Also known as tacit or tactile knowledge, on the other hand, is more subjective and often more difficult to document. It is acquired through personal experience, observation and intuition and is context-specific. 🔬

Good knowledge management requires that you combine both main types of knowledge. 🖇️

The aim is to create a learning culture of sharing in order to promote innovation and solve problems efficiently. The strategic process aims to optimize the flow of knowledge and information within the company. Accordingly, the core idea is that knowledge and information should be shared and not hoarded. 🗄️

Is there actually a difference between the terms: Information and knowledge? 🥸

Information vs. knowledge

Although they are often used as synonyms, information and knowledge actually have different meanings, especially in relation to knowledge management. While they are closely related, it is important to distinguish between the two terms in order to fully exploit the potential of knowledge management. 🔦

Information is characterized by data-based facts and statements that have a certain relevance and significance. You can find them in books, articles or databases. It is usually well structured, documented and easily accessible. 📖

On the other hand, knowledge is more profound and lives in people's heads. It is interpretation, experience and know-how that enables you to use the right information at the right time and apply it in certain situations. 🧠

It's the same in the business world: information is the raw facts you have and knowledge is what you make of them. This is precisely the aim of knowledge management - to identify and capture the knowledge available in your company and pass it on in the form of e-learning. So that it doesn't just stay in a few heads, but is available to everyone. 👥

The concept of knowledge management combines the world of information with the world of knowledge. It is the key to achieving a real competitive advantage, because it allows your employees to keep developing. 🗝️

The development of effective knowledge management requires the interaction of various key elements. They help to make the knowledge in your company visible and usable. What do I mean by key elements? 🤨

Key elements of knowledge management

Knowledge management is a complex field and comprises several key components. Each component contributes to the effective functioning of the entire system. ⭐️

The main elements of knowledge management:

1. Knowledge capture: Gathering knowledge from various sources (internal and external) through interviews, surveys, documentation and similar methods. ✏️
2. Knowledge identification: Existing knowledge (e.g. best practices, experiential knowledge) of the individual employee (implicit knowledge) is identified and documented, thus also revealing knowledge gaps. 🔎
3. Knowledge storage: Systematic and secure storage of knowledge, such as on an intranet or via an e-learning platform and other forms of documentation. 🗃️
4. Knowledge sharing: passing on knowledge through training, mentoring and training platforms. 🎓
5. Knowledge utilization: Effective application of collected knowledge to improve business processes, decision-making and innovation. ☝🏽
6. Knowledge development: Continuous expansion of the knowledge base in your company. 🧪
7. Knowledge assessment: Regular assessment and review of existing knowledge to identify opportunities for improvement. 🌟

These components help to ensure comprehensive and effective knowledge management. They should not be considered individually, but as a whole. This is because the key points are closely interlinked and complement each other in order to exploit the full potential of knowledge in your company. It is therefore important to bring the various components together.
What strategy is there to achieve this? ♟️

Interaction and social collaboration: a dynamic duo in knowledge management

When we talk about knowledge management, it is easy to focus on documents, intranet and e-learning platforms. But we must never forget that knowledge is first and foremost a human resource. Therefore, interaction plays a crucial role in knowledge management. 🗣️

Interaction in knowledge management can take many forms - from direct conversations, meetings and workshops to informal discussions. Knowledge is shared, discussed and often newly created. It also becomes a powerful tool for learning. 🛠️

But how can we promote this interaction in our modern working world, which is often characterized by physical distance and digital technologies? Of course, there is a solution to this too, as this is where the concept of "social collaboration" comes into play. 🎮

Social collaboration refers to the use of digital platforms and tools to support collaboration and knowledge sharing. It doesn't matter whether we are talking about joint document editing, such as Google Docs or spreadsheets, blogs or social networks. Because they enable us to work together across departments and even globally and create a shared knowledge network. 🌐

The exchange of knowledge can also take place via a community, for example, which you can use as an intranet for your employees. 💬
With Memberspot, you also have the opportunity to offer your employees a protected place where they can exchange information, post, like and comment. Important documents and information can be shared, which promotes collaboration. The community function is similar to a Facebook group, but here data protection comes first. As a company, it is important to have the security of knowing that internal knowledge is protected and does not get out. Your community also shines in your own branding, customize everything the way you want it. 🏷️

Memberspot also offers an internal community. Let yourself be inspired! Network with interesting Memberspot users who share their experiences and stay up to date! 🫶🏽

Simply click on the following link and you will receive free and exclusive access to our community. 🫂

👉🏽 https://community.memberspot.de/

Interaction and social collaboration contribute to effective knowledge management. By promoting the exchange of knowledge, your employees are constantly developing, which keeps your company on course for success. It is therefore also important to secure the newly created knowledge in the long term. 🔒

Methods for securing knowledge

There are various methods for securing knowledge and they can be selected according to the specific needs of the company, the employees and the industry. 

Here are some of the most common methods:

1. Intranet and knowledge database: Central storage locations for secure knowledge. Stores structured information (such as customer data, company messages or sales statistics) as well as unstructured information (such as e-mails). 🖥️
2. Best practice sharing: Direct exchange of knowledge between colleagues. Takes place through presentations, workshops or mentoring programs. 🧑🏽‍🏫
3. Communities of Practice: Groups that share a common interest or competence and work together to create and share knowledge. 👯‍♂️
4. E-learning platforms: Effective and scalable safeguarding and transfer of knowledge and skills through online courses and employee training.🔝

These methods will only lead to success if you identify the right one for your company in order to store knowledge effectively. Have you already found a suitable knowledge storage method for your company? ☁️

With the Memberspot e-learning platform, you can store your knowledge in no time at all and create high-quality online training courses without having to deal with annoying technology. New employees can use the tool intuitively without any prior technical knowledge and will find their way around the user-friendly interface in no time at all. This is mainly thanks to the clear course structure at Memberspot. To motivate your employees to learn, you can choose between different lesson formats. Videos, audios, PDFs, quizzes and certificates add variety to learning. 📄

The tool is great for your knowledge library because your employees can use the search function in the app and on the desktop to search specifically for the topics they currently need. Does that sound exciting to you? Then try it out and see for yourself! 😇

Simply click on the link to our free trial version!

Learning platforms are a good way to work more efficiently and increase productivity and employee development.
How do you establish knowledge management in your own company? 👀

Knowledge management in your company

In today's business world, knowledge management is more than just a "nice-to-have" - it is a decisive competitive factor. It helps you to work more efficiently, promote innovation and respond better to change. 

It is almost impossible to imagine the workplace without knowledge management, as it improves and automates processes. E-learning plays a key role here, as it is an efficient and scalable method of disseminating knowledge and skills throughout the company. But how do you manage to successfully introduce knowledge management, and e-learning in particular, in your company? 😎

Knowledge management: How to create a good foundation for the digital workplace 

You will gain a solid basis for the introduction of knowledge management in your company and especially in the digital workplace by increasing organizational efficiency and promoting innovation and employee development. This requires both strategic thinking and concrete measures. 🔧

E-learning is an effective means of disseminating knowledge and skills throughout the company. But what does the actual implementation look like? 🔃

Here are 6 steps you can use to set up an optimal knowledge management structure:

1. Set up a knowledge management process: This systematic approach will help you identify needs, capture knowledge and organize it. 📋
2. Define knowledge goals: What goals do you want to achieve with your knowledge management? An increase in productivity, improvement in service quality or the promotion of innovation and employee development? Set clear goals that are aligned with the company's objectives. 🎯 
3. Conduct a knowledge audit: Find out what information is available, where it is stored and who has access to it. In this way, you can identify gaps in your current knowledge management and find areas where there is room for improvement. 🧐 
4. Implement processes and tools: Decide on the processes and tools that support your needs and goals. A knowledge library, for example, enables your employees to access the knowledge they need. 💻
5. Promote a culture of knowledge sharing: Not only the right tools and processes are important. A positive culture of learning and sharing is just as important. Create a climate of trust and openness where employees feel safe to share their ideas and information. 🫂
6. Integration of digital workplaces: Employees can work independently of their location and complete training courses online through e-learning. This is because by recording knowledge - in the form of a video, for example - they can continue their training independently. Digital tools enable the exchange of knowledge and access to information, regardless of the physical distance between team members. It is even possible to train all employees globally via one platform. 📍

With these steps, you will create a solid foundation for effective knowledge management in your company. You ensure that your team can easily find and use the information and knowledge they need. With a stronger learning culture , employees are more motivated to develop themselves through e-learning. While implementation can be a challenge, the benefits of effective knowledge management are worth it. 🏅

What are the advantages of knowledge management and e-learning?

The benefits of knowledge management are wide-ranging and can affect many different aspects of your company. 🌊

Here are some of the key benefits that knowledge management can bring and how e-learning further enhances them:

• Increasing productivity: Effective knowledge sharing and e-learning increase work efficiency by enabling employees to acquire new knowledge and skills when and where they need them. In addition, they gain quick access to solutions already developed in the knowledge library instead of having to reinvent the wheel. 🛞

• Promoting innovation: Free exchange of ideas and e-learning promote innovation. Employees can access the collective knowledge of their colleagues to develop new ideas and improve existing ones. E-learning supports this process by providing access to diverse resources and perspectives and helps to stimulate creativity. 🎨

• Improve decision-making: With access to relevant knowledge and e-learning opportunities, managers can make informed decisions and constantly acquire new knowledge. 🏫

• Preserving knowledge: Valuable knowledge that could otherwise be lost - e.g. through resignation or leaving the company - is preserved through systematic recording and storage. E-learning makes knowledge accessible so that it can be used by future employees. 🔑

• Improving customer service: Access to necessary information and additional online training for customers enables employees to improve customer service, which increases customer satisfaction and loyalty. 👍🏽

• Promoting a culture of learning: Knowledge management promotes a culture of continuous learning and improvement in your company, with e-learning being the most flexible and adaptable form of learning that effectively supports the exchange and expansion of knowledge. 🫱🏽‍🫲🏼

Investing in knowledge management and e-learning leads to a range of benefits, from increased efficiency and productivity to improved innovation and increased customer satisfaction. 💼

Providing employee training makes your team feel valued, which increases employee retention and shows that you are interested in their future. A learning environment with modern knowledge management also radiates a certain professionalism to the outside world and presents the company as an attractive employer . 🤩

To get the most out of your knowledge collection, it is important to understand how far Germany has actually progressed with the general process of digitalization. After all, it is undisputed that digitalization is a central component of modern and effective knowledge management. But how far along this path is Germany already and what challenges still lie ahead? 🚧

Digitization in Germany

From the way we work and learn to the way we communicate and entertain ourselves - the digital revolution has fundamentally changed Germany. Around 90% of German households have internet access, yet a study by the European Commission (as of 2022) shows that there is a need for action. Although we are becoming increasingly digital, according to the DESI Index, Germany only ranks 13 out of 15 in an international comparison. This ranking shows the level of digitalization compared to other countries. Germany is definitely a latecomer. 🇩🇪

As digitalization is a constantly evolving process , it has a profound impact on all areas of life. 🪚

We should therefore act quickly, but why is digitalization so important and what exactly does the term mean? 🤖

What is digitization?

Digitalization refers to the process of converting analogue information and processes into digital formats. It describes a fundamental change that affects both the economy and society and has a profound impact on our everyday lives. 🎛️

At its core, digitalization is about digitizing information so that it can be stored, processed and shared in digital systems. This means an enormous increase in efficiency and enables completely new forms of communication and information exchange. 🔄

Digitization covers a wide range of technologies and applications. It ranges from the conversion of physical documents and business processes into digital formats to the use of cloud technologies and big data. In addition, the development and application of artificial intelligence is playing an increasingly important role. In all its facets, digitalization presents itself as a colourful spectrum of opportunities and challenges. 🌈

Digitization offers enormous opportunities, so you should definitely tackle this topic in your company now. 🫵🏽

Why is digitalization important now?

In the midst of rapid technological change and an increasingly digital living and working environment, digitalization has become a central part of our modern world.
We have listed some reasons why digitalization is important now:

1. Competitive advantages: By using digital technologies, costs are reduced, innovative products and services are developed and a competitive advantage is achieved. ✅
2. Changing consumer behavior: With the emergence of the internet and mobile technologies, consumer behavior has also fundamentally changed. Customers now expect a seamless digital experience and companies that fail to meet these demands risk going under. ⛵️
3. Data-based decision-making: Digitization gives companies access to huge amounts of data from their target group. It can be analyzed and used to make better business decisions and improve the customer experience. 🎨
4. Flexibility and adaptability: In times of rapid change - through technological innovations or global crises such as the COVID-19 pandemic - digitalization enables companies and individuals to remain flexible and adapt quickly to new conditions. 🤾🏽‍♀️
5. Sustainability: The ecological footprint is also reduced, for example by reducing the need for physical resources - such as paper for printed documents - and improving energy efficiency. 💡

Our world is changing! 🌍

Don't miss out, get to grips with the opportunities and challenges of digitalization now! 📈

Unfortunately, change has not yet arrived in all companies and many companies have deficits. 🤕

Digital deficits in German companies

In today's business world, companies face a multitude of challenges and there are areas where they still need to make up for some shortcomings. 

Deficits: 

❌ Lackof efficient knowledge management: Valuable information and knowledge is lost when employees leave the company. Opportunities for improvement and innovation are therefore not exploited. This can be prevented with e-learning platforms, as knowledge can be stored and retained sustainably. 💾

❌Lack of ability to react quickly: Adapting to market changes often proves to be a time-consuming challenge. With the help of data analysis and artificial intelligence, companies can react more effectively to trends and better understand and predict them. 🕶️

❌Lack ofdigital processes: A lack of automated processes quickly leads to human error, and manual processes are usually more time-consuming. Automated processes, on the other hand, make work easier and your employees have time for more important things. 🕹️

In order to form a strong, resilient company that clearly stands out from the competition, existing deficits must be eliminated. What is standing in the way of German companies? 🪨

Why are German companies lagging behind?

There are various factors that inhibit the process of improvement and cause German companies to lag behind in the digital landscape, which you can find out about below.

On the one hand, this is due to traditional corporate cultures, which often show resistance to change and the introduction of new digital technologies. According to a Bitkom study (as at 2022), in which 604 companies with 20 or more employees were surveyed, individual members of top management at 1% of companies are opposed to the digital transformation. 🙅🏽‍♀️

Financial constraints also play a role, as the implementation of digital solutions requires considerable investment in technology, infrastructure and training. This was stated by 29% of companies in the Bitkom study. 💰

Furthermore, 45% of companies in Germany state that strict regulations make it difficult to introduce new technologies. Companies must ensure that their digital solutions comply with the applicable laws and guidelines. ⚖️

The time aspect also plays a role in the digital transformation. Particularly in large companies with many departments and locations, it is difficult to develop and implement a uniform digital strategy, which is why the changeover is very time-consuming. According to the Bitkom study, 61% of companies fail to implement digitalization due to a lack of time.

In addition, 53% of companies are affected by the shortage of skilled workers. The challenge is to find qualified employees who are able to drive and implement digital initiatives. 👨🏽‍🔧

The reasons listed slow down companies in their growth. So far, 52% have at least digitized individual areas of their company. However, in order to be able to communicate easily with other areas, all areas must be networked and digitalized. Only 34% of companies have a central strategy so far.

So it's better to tackle this issue in your company now than tomorrow and take steps to create a modern digital environment. 🚦

A good start is to create a digital knowledge management system and a knowledge library. This is where all employees can get involved and share their knowledge. You can do this by storing knowledge for the long term, for example by using an e-learning platform such as Memberspot.
Decide for yourself who can access which content by assigning specific access and roles to the employees concerned, allowing them to add or delete content. Assigning roles ensures that only authorized persons can access confidential data and control user accounts. Accesses can be customized to ensure that employees can only access necessary resources. 

As a result, the organization of knowledge is easier and the security of content and information can be maintained, which is necessary for a successful e-learning platform. 👌🏽

Knowledge management is a great lever to get started with digitalization in your company. It is incredibly important to start now! Because that's how you secure the future of your company and your employees. 🎉

Digitalization: securing the future

The digital transformation is profoundly changing the way we work, communicate and even the way we live. 

Our highly networked and digital world clearly shows us that digitalization is more than just a trend - it is securing our future. With every click, every interaction and every digital process, we are driving progress and shaping the future of our society and economy. 🖌️

We communicate digitally, we work digitally, we learn digitally - in short, we live digitally. With each passing day, digitalization is becoming more and more the norm and a prerequisite for our progress and success. 🥇

Digitalization is not an option, but a necessity. Our job is to keep pace with it and make the most of the opportunities it offers us. Integrate digitalization into your workflows and processes. This is how we can shape our future and build the foundation for future success ! 🍀

Shaping the future: Success through knowledge management and e-learning

With the increasing speed of innovation and change in almost all industries, knowledge management is becoming a crucial component of a company's success. It is not just a question of securing knowledge, but above all the ability to use, share and develop it efficiently. Integrating e-learning into your knowledge management strategy can help to create a sustainable, future-proof system. 🌿

Digitalization plays a crucial role in optimizing knowledge management. Use digital tools to manage a knowledge database that is accessible to everyone in your company. ⚙️

E-learning helps to facilitate access to important information and knowledge. Employees can continue their training digitally and consult the knowledge library if they have any questions. New employees can also use e-learning to familiarize themselves independently. This is because you have the option of packaging employee onboarding as an online course to impart relevant knowledge. 🎁

Regardless of the industry or company size, implementing knowledge management and e-learning is not just an option, but a necessity to stay competitive. If you use and manage this knowledge effectively, you are well on your way to success. 🏃🏽‍♀️

The challenge is to find the right tools and processes for your company and ensure that they are tailored to your company's needs and objectives. Although the introduction of knowledge management and e-learning involves costs and effort, the investment will pay off. Not only will it improve your bottom line and increase employee productivity and satisfaction, but it will also secure your company's future and keep you competitive. 💯

So, don't wait too long, shape your future and jump on the digitalization bandwagon. Start building your own knowledge management today! 🚂

Don't have a knowledge library yet? 🧐

Then try out Memberspot free of charge and without obligation and see for yourself! Just click on this link!

We hope you enjoyed reading it. 📚

‍

Best regards

Your Memberspot Team