Have you ever taken part in an online course?
And did you go through with it or are you one of the 70% of people who, according to statistics, don't watch an online course to the end? ⏯️
You definitely seem to be a fox because you're wondering how to get your course participants to watch your online course in full.
These captivating course structures really do exist and we've broken them down into 6 easy-to-implement steps for you.
Nobody needs boring online courses - don't get in line, read our tips instead! 👣
If you want participants to watch your online course to the end, you need an exciting course structure.
Use the content-dripping method, keep your videos short and take good care of your community! ⛓️
You know exactly what you want to convey to participants in your online course. The content of your course is ready to deliver added value to humanity. Perhaps you have already created a course or two, but with rather mediocre success. "There's room for more", you may be thinking to yourself, and you're probably right! 📈
No? All the better that you're reading this, because content dripping can significantly increase the success of your online course. But how?
Drip content means that your videos are not all available at once, but are released gradually. As with a series, you make your content available to your clients drip by drip. This increases the curiosity and anticipation of your course participants for the next parts of your online course! 💧
With Memberspot you have the option of setting a time-controlled activation of your videos. This saves you an enormous amount of time and helps you to plan safely!
Why is "quick on the side" good for your online course? One of the best hacks against boring online courses is not to babble too much! Keep your content short and concise instead of giving eternally long lessons.
It's perfect if you organize your course in such a way that your participants can also interrupt it and watch a short lesson "on the side". This creates flexibility and pleasant freedom for your viewers. ⏸️
By the way: Online courses and member areas are also incredibly helpful for onboarding processes! Starting a new job is exciting for most people. A course platform with a member area, where everything worth knowing is bundled, makes the start in a new company much easier. This allows new colleagues to familiarize themselves at their own pace and read up again at any time or ask questions directly on the platform.
What could be more motivating than having the goal in sight? Your participants want and should know where they will end up at the end of your course. Of course, you can also use the target flag as a lure. The important thing is, of course, that your course is really goal-oriented and gives your audience the advertised sense of achievement.
Define a specific goal for your online course and communicate it clearly. Even the title and description of your course should make it clear what your course entails and what added value it offers your viewers. They should know what result they can achieve and have this in mind right from the start. 🎯
Another tip: You shouldn't lose sight of your goals either! To keep an overview and always be well prepared, we recommend creating a production plan. In it, you can record exactly what content and courses you are planning for the future, when and in what form they should appear and how much time you need for production. You can find lots of helpful articles on our blog to help you create brilliant online courses - click through and learn! 📚
You have already done a lot of things right if you have recruited participants for your online course. Now it's about picking them up right at the start of the course, taking them with you and guiding them through your course. After a warm welcome and introduction on your part, you can explain to your participants what they can expect from the course. You are welcome to drop a few first aha moments to make your audience attentive and curious.
Convey so much added value in the first few chapters that your participants realize: I absolutely have to keep watching this! 🙌🏽
We assume that your online course is close to your heart. It may even be a project close to your heart and you know that it is also very important to other people. A joint exchange with your community in a chat or via live calls can be beneficial for both sides! You build a connection with your participants, clear up any uncertainties and give your community personal advice. Who knows, maybe you can learn something new yourself through the exchange? 👥
However, personal support also entails a certain degree of commitment. To avoid disappointing your audience afterwards, you should always approach such an offer conscientiously. Reliability and commitment to your business, your online course, your customers, participants and therefore yourself will bring you a great deal closer to your goal: getting participants to watch your online course in its entirety and be excited in anticipation of part two, three or four.
Congratulations to you! You have managed to create captivating online courses. You can go one step further by building your community . Create a member area where your course participants can exchange ideas. You can also easily create such a platform via Memberspot. It helps participants to motivate each other and allows you to take a step back from personal support. This creates a protected space that goes far beyond your online course offering! 🌐
Creating a member area for your online course is quick and easy with Memberspot. This way, you have your members, group calls, updates and Zoom meetings all together on one clear platform. To make your course experience even more customer-friendly, we can also package your content in an appealing app - with your individual branding, of course! 📱
Why all this?
A member area is much more than just a platform where your community can exchange ideas. Here you will find like-minded people and a feeling of togetherness - and that's exactly what we all love! You can also use your member area as an additional source of income, for example by directly promoting suitable products and services. Depending on whether you create a free or paid member area, you can also generate additional income through memberships. This password-protected space is also ideal for providing your community with permanent content. This way, they can access the content of your online course over the long term and remain loyal to you for longer. 🤝🏽
👉🏽 Let's take a quick look at the steps you should definitely follow if you want your online course to be viewed to the end:
We hope you enjoyed reading it. 📚
Best regards
Your Memberspot Team