SEO Copywriter & Content Manager (m/f/d)

SEO articles

You get a briefing. Not a vague "write something about online courses" briefing. But one that tells you: This is the keyword. This is the search intent. These are the top 5 results and why they rank. This is the target audience (builders who are just starting out? Or scalers who are switching from another platform?). And this is the strategic direction.

Your job: Turn this into an article that's better than anything on page 1.

That sounds like a big claim—but if you know how to write for search intent, deliver real value, and not just rephrase the top three results, then that's what you're doing anyway.

And yes: Google is no longer the only playing field. ChatGPT, Perplexity, Google AI Overviews – more and more people are getting their answers directly from the chat window of their favorite AI, not from blue links. More on this in our conversation.

Copy that, I'll convert it.

When we launch a new feature, build a landing page, or refresh our website texts, you write the words. Headlines, sublines, CTAs, feature descriptions. The kind of text that makes visitors think, "They understand me" —and click.

Repurposing

Our brand content producer regularly shoots videos and interviews with our founders. For you, this is raw material. A YouTube interview becomes, in your hands: an SEO blog article. Two LinkedIn posts. An email. A short video script. You milk the content until it's dry.

One input, many outputs. This isn't just a nice-to-have—it's how we scale content.

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What you explicitly do NOT do

So you know what you're getting into:

You don't manage social media. You don't do technical SEO audits (we have a freelancer for that). You don't place ads.

You are a copywriter. You write.

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You'll love this job if

...you get up in the morning and want to write. Not "create content" as an abstract task, but actually construct texts. Choose words. Shorten sentences. Rewrite introductions three times until they are just right.

...SEO isn't technical voodoo for you, but a logical process: understand the question, give the best answer, structure it so that Google understands it. Done.

...you are quick without becoming sloppy. Better to have three good drafts in one morning than to spend a week on a "perfect" masterpiece that no one will find in the end.

...you can write in different voices. Sometimes brand voice, sometimes founder's perspective, sometimes "experienced friend explaining how it works." You strike the right tone for the situation.

...you know our customers' world. Or at least you're curious enough to get to grips with it. Coaching, courses, community, knowledge business—these aren't just buzzwords to you, but a reality that you understand.

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You won't like this job if...

...you actually prefer editing Reels and developing Instagram strategies. (Nothing against Reels. But that's not the job here.)

...you confuse "SEO text" with "cramming keywords into every other line."

...you need a ready-made briefing that tells you word for word what to write. Our briefings are strategic—not literal.

...you find technical audits more exciting than a really good opening sentence.

...you're afraid to hit the publish button because there might still be a comma missing. (Spoiler alert: We correct things live. Speed beats perfection, as long as the quality is right.)

3+ years in content marketing, copywriting, or SEO writing. You didn't just write—you built rankings. And you can show which ones.

German is your native language and you write it the way you speak it: clearly, directly, with your own rhythm. No academic German, no marketing jargon. You have a high level of proficiency in English.

You produce volume without it reading like mass-produced content. 2,000 words without breaking a sweat—and yet every paragraph reads as if you took your time.

Nice to have: Experience with email marketing (flows, newsletters, automations). Not essential—but if you can do it, you'll have an extra playground with us.

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What we offer

Remote. Really. Not "remote, but please come to Berlin every two weeks." Sit wherever you want, as long as you deliver and are available in our time zone.

Clarity. You're not starting from scratch. You're starting with a content strategy, 300+ briefings, an editorial plan, and a team that knows what it wants. That's rare. We know that.

Growth. We are profitable, not a VC experiment. Your next step: Head of Content. If you prove within a year that you can not only write but also think, the content department will be yours.

A team that's enthusiastic. No corporate politics, no death by committee, no 17 approval loops. You write, we publish, we measure, we learn.

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How to apply

Don't send us a five-page resume listing your hobbies and elementary school grades.

Instead, send us:

1. Work samples. 2-4 texts that you are proud of. Ideally, SEO articles that rank—with keywords and positions, if you have them. If not, show us what you can do anyway.

2. A brief analysis. Take a look at our blog (memberspot.de/blog). Tell us in 3-5 sentences what we could do better—and how you would fix it. This isn't a test. It's a conversation between equals. We know there are areas for improvement. We want to see if you see them too.

That tells us more about you than any bullet-point list with "team player" and "independent."

Memberspot – the platform for courses, community, and AI. Made in Germany. Because good marketing doesn't feel like marketing – it feels like the right answer at the right time.